[ad_1] SEOs are panicking because AI is taking over and their job is done. But I’m unusually optimistic that this isn’t the case. Yes, AI has changed SEO forever (and …
How ‘deep content’ will protect your SEO in the AI era Read More
[ad_1] Reddit Ads Manager has been updated to simplify the process of creating and tracking campaigns more efficiently. The platform now offers six new automated features designed to give advertisers …
6 new Reddit Ads Manager features to simplify campaign creation and tracking Read More
[ad_1] Facebook and Instagram advertisers have filed a class action lawsuit against Meta in San Francisco for $7 billion. They claim the social media giant has exaggerated ad viewership figures …
Advertisers are suing Meta for allegedly increasing ad viewership in a $7 billion lawsuit Read More
[ad_1] In this article, we explore how schema markup, specifically using descriptive markup, linking entities, and connecting to external data sources, can build trust with Google and potentially reduce the …
How schema formatting builds trust and increases information gain Read More
[ad_1] Google has issued a correction to its previous statement from early February that Web Stories were no longer appearing in Google Image search results, which is not true. What …
Google has not removed Web Stories from the image results Read More
[ad_1] Google has not yet announced a date when it will fully launch the app Generative experience with Google Search (SGE). We know Google has started SGE testing in the …
Google still hasn’t announced a launch date for SGE Read More
[ad_1] Pinterest provided insight into how its algorithm works and warned of the risks of over-reliance on user engagement. The platform highlighted that over-reliance on engagement to rank content can …
Pinterest shares algorithm insights as it shifts focus to non-engagement signals Read More
[ad_1] Google is testing new product discovery elements designed to give users a more personalized shopping experience, including: Style recommendations. Brand preferences. Generative AI for product search. Virtual trial technology. …
Google is testing new tools for a more personalized shopping experience Read More
[ad_1] YouTube is expanding its audience retention analytics tools to provide creators with deeper insights into viewer behavior. This expansion adds audience segments to the audience retention report in YouTube …
YouTube announces improved viewer loyalty analytics tools Read More
[ad_1] While Google Ads has built-in bidding algorithms and optimization features, there are some PPC marketers and advertisers still rely on Google’s Search Ads 360 (SA360) to manage complex campaigns. …
Search Ads 360: Three Best Practices for Advanced PPC Marketers Read More